Kiwi FM goes international.

Kiwi FM has announced that as of Monday 20 February it will diversify its music format to include 40% international music. Andrew Szusterman, Group Programme Director – Music Brands for MediaWorks Radio, says the move is designed to secure a wider audience for the NZ music that the station champions. “By adding the best alternative music from around the world, we believe we’ll bring a wider audience to the station and so provide a better platform for the New Zealand music Kiwi FM plays.” Szusterman says. In accordance with the Ministry for Culture and Heritage licence for Kiwi FM, the station will play a minimum of 60% New Zealand music and will still deliver up to three times more New Zealand music than is currently heard on any other commercial radio station. The specialist music shows and announcer line-up of Kiwi music advocates remain unchanged.